Mumbai, April 27, 2016: Reliance Games, a leading publisher and developer of mobile games has announced partnership with Indian Premier League’s newest cricket team Gujarat Lions, owned by Intex Technologies (I) Ltd, a renowned Indian smartphone, consumer durables and IT Accessories manufacturer. With this partnership, Reliance Games becomes the Official Gaming Partner of the Rajkot based team, led by ace batsman Suresh Raina.
The games will allow players to customize their team, engage with their favorite T20 stars – Suresh Raina, Brendon McCullum, Aaron Finch and other champion cricketers in the Gujarat team by playing with their favorite superstars in the game.
“The Gujarat Lions team is making waves this IPL and fans now have the perfect opportunity to engage and play with their favorite stars. The game will bring to life player management, cricket action and an immersive 3D gameplay experience,” Amit Khanduja, CEO, Reliance Entertainment-Digital
Vineet Singh, VAS Head, IntexTechnolgies (India) Ltd. said, “We are delighted to announce Reliance Games as our official gaming partner for Gujarat Lions. Being the latest entrant this IPL season we aim to enthuse our fans by giving them a larger than life cricketing experience with a multitude of games. This is a start of a new beginning for Intex and in future new high engaging products will be launched based on user’s interests & needs, which compliments well with our devices.”
Reliance Games’ has developed top chart cricket games in the past for tournaments like ICC World Cup, T20 World Cup, and Champions Trophy etc. Besides team management based game play, Reliance is also set to launch a series of exciting cricket themed games covering genres like casual, puzzle and real action for this IPL season. Customers can download these games from App Store & Google Play free of cost.
Commenting on the partnership, Amit Khanduja, CEO, Reliance Entertainment-Digital added, “We are excited to be the official gaming partners for Gujarat Lions & Intex. Cricket lends itself to amazing player experiences & infinite potential for game design since fans adore their cricketers and the sport itself. With our new series of fun IPL games, we plan to enhance cricket enthusiast’s gaming experience both on the field and now on their smart phones and new Intex devices.”
Reliance Games, a leading publisher and developer of mobile games is a division of Reliance Entertainment Group whose subsidiaries include entities like IM Global and Codemasters.
Reliance Games block buster hits include Real Steel, Real Steel World Robot Boxing, Pacific Rim, and a slew of exciting mobile games developed in association with Hollywood Studios such as DreamWorks Animation, Sony Pictures, Paramount Pictures, Columbia Pictures and Warner Bros.
With over 200mn downloads globally, Reliance Games currently operates across five countries worldwide. A strong, multi-disciplinary, cross-skilled and talented team spanning three continents across US, UK, Korea and India spearheads the creation of high quality mobile games. Reliance Games titles can be enjoyed through iTunes, Google Play, Amazon and Windows as well as 80 leading networks across 40 countries. More information about Reliance Games is available at www.reliancegames.com
Courage against all odds, readiness to take any challenge on and an energy that will make every fan roar with us! That’s the spirit of the Gujarat Lions, and of Intex Technologies.
Intex was founded over 20 years ago, in 1996, and has built a legacy of innovation through products that are the epitome of style and substance. This includes mobile phones, multimedia speakers, LED TVs, washing machines, mobile accessories and wearable devices. Today, it is a matter of great pride that Intex is the No. 1 Indian mobile handset and multimedia speaker brand. Intex Technologies is well entrenched in the country’s geography via a network comprising 1100+ distributors and 80,000+ dealers, besides a presence in organized retail chains and e-commerce sites. Intex Technologies’ 1100+ service centers across India cater to even the remotest consumer of the country.
Intex has been associated with sports and cricket for a long time. With the acquisition of this team, Intex is now an integral part of the biggest sports carnival in India. The team has been named Gujarat Lions, drawing on the deep sense of pride in our roots and all that symbolizes the lion-hearted, go-getting, swashbuckling spirit of Gujarat. If there’s a ‘can-do’ spirit anywhere, it’s right here.